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Style Guide

Subtitle for the hero section

Other Style Guide Pages

Campaign Landing Page

Homepage Hero

Chapter Heading

Chapter text goes here and can be styled to include text, bullets, links, etc. Linked text will be blue. Available text colors are: green and purple if needed for emphasis.

Technically, you can also include an image in this field, but this is not generally done immediately below a hero image.

Chapter headings do not display in the dynamic in-page nav box.

Block Navigation

Use these when you want to link to other pages on the site. An image is required. (Recommended size: 640 x 320 px.) The bold text will dynamically pull in the page title. The plain text below can be customized.

The block nav below is a subsection of the Chapter section above. This means the background colour will be the same and there won't be a horizontal rule between them.

View Sustainability Certifications

CTA Section with Full-Width Background Image + Matte

Image background is optional. (Recommended size: 1800 x 500 px.) For lighter images, turn on the Matte switch so the text will appear in a white block. CTA buttons are always orange when using a background image. The link button text will default to the page title if left empty, as shown here.

Data Centres

Hero bridgepointe

CTA Section with Full-Width Background Image

Image background is optional. (Recommended size: 1800 x 500 px.) For darker images, you may not need a white matte behind the text. The link button text can be customized, as shown here.

Customized Link Text

CTA Section Full-Width Purple + Matte

Background image field is empty. Background Style is set to purple. Matte switch is turned on. CTA buttons are always blue when on a purple background.

About Us

CTA Section Full-Width Purple

Background image field is empty. Background Style is set to purple. Matte switch is turned off.


CTA Section Site-Width Purple

Background image field is empty. Background Style is left on 'none.' Matte switch is turned off.

Custom link text

This is an interactive map section

It looks like a regular section, but will automatically pull in the spinning globe movie on the right and the stats below.

Data Centres
Custom link text

A new chapter section

Each chapter section on the page will alternate between white and gray backgrounds. Since this is the second chapter section on the page, it has a gray background. You may need to rearrange chapters to avoid having two gray sections next to each other, or having gray background on gray content (i.e., tables or block nav).

This is a carousel section with 5 items + icons

  • Carousels are always full-width with purple background

  • Text links are not advised because they are hard to read

  • Carousel item 3 text

  • More than 4 items will automatically include left/right scrolling

  • Carousel item 5 text

    / 5 / 3 / 2
    • Another carousel with only 3 items and no heading across top.

    • Images are not required for carousel items. You will probably want to use bold text as headings.

    • With only 3 items, there is no left/right scrolling needed.

      / 3 / 2 / 1

      The Timeline Heading


      The Item Heading

      Only being used on the About Us page.


      Another Item Heading

      The Timeline section will always have a gray background.


      Example Text & Image

      Used widely, Text & Image sections will automatically alternate between image on left and image on right. Images will always be square. (Recommended size is 640 x 480 px, but can be taller if needed for longer copy.) This text can be styled with links, bold text, and bullets if needed. The CTA button below is not required. Buttons can link to an internal DLR page or a Pardot direct download. (Cannot link to a Pardot modal form.)

      Custom link text

      Another Text & Image Section

      This Text & Image section includes a Vidyard link. Don't include a play button on your video still image because it will be added dynamically. The image is on the right side this time because it's alternating with the Text & Image section above.

      Text-only section

      Used alone, this looks almost exactly like a chapter section, except that Text Headings do display in the dynamic in-page nav box and they do not alternate in background colour (gray/white). Text blocks can also be used as columns as seen below.

      Column heading

      A Columns section will display 2-across on desktop. They will be stacked for responsive layouts. This example shows a text-only section on left and an inline form on right.

      A text section can include and or all of the following: text, image, and CTA button.

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